Google Banning AdSense Publishers for “Potential” Fake Clicks
This is might be a shocking news for AdSense Publishers. Google is banning AdSense publishers not because they’ve generated fake clicks, but because they have a risk of doing so! It’s just like penalizing someone without a solid proof.
This article was originally extracted from John Chow’s blog where he claimed that there were a few stories of AdSense accounts getting banned not because of any TOS violation or fraudulent activities. Google banned them simply because they think that the publishers’ site has potential to commit fraudulent clicks. It’s like, you did nothing, but your site has the potential for fraud clicks, you’ll be banned.
This message was sent from a notification-only email address that does not accept incoming email. Please do not reply to this message.
After reviewing our records, we’ve determined that your AdSense account poses a risk of generating invalid activity. Because we have a responsibility to protect our AdWords advertisers from inflated costs due to invalid activity, we’ve found it necessary to disable your AdSense account. Your outstanding balance and Google’s share of the revenue will both be fully refunded back to the affected advertisers.
Please understand that we need to take such steps to maintain the effectiveness of Google’s advertising system, particularly the advertiser-publisher relationship. We understand the inconvenience that this may cause you, and we thank you in advance for your understanding and cooperation.
If you have any questions or concerns about the actions we’ve taken, how you can appeal this decision, or invalid activity in general, you can find more information by visiting http://www.google.com/adsense/support/bin/answer.py?answer=57153.
The Google AdSense Team
Zac was surprised by the email. He’s been an publisher since AdSense since 2003. He was never had any fraudulent activities on his account, Google had sent him yearly Christmas gifts for being a great AdSense partner, and now Google has disabled his account not because he’s done anything wrong, but because there is a risk that he might do something wrong.
This is so serious. Once you got banned, it’s hard to start back from zero. Just be careful. But, how to be careful? lol